For many students, college visits are one of the most exciting parts of the admissions process! Walking through a campus, seeing students interact, and imagining daily life can help bring a college from website to reality. Not all visits are equal, though! With a little planning, students can turn a campus visit into an even more meaningful component of their college search. Below are a few do’s and don’ts to help families make the most of their time on campus.

Acceptance rates at many universities have dropped, application requirements continue to evolve, and students are expected to balance rigorous academics, meaningful extracurriculars, and standardized testing. Because of this, many parents begin to wonder: do we need an independent college counselor?

Google recently announced a partnership with The Princeton Review to offer full-length SAT practice tests directly within its Gemini AI app at no cost. On the surface, this sounds like a game changer. But, what seems too good to be true often is, and this is no exception. I have a degree in Computer Science from Emory University, and I have reviewed this AI tool extensively to assess how it might affect our students. I want to share some concerns I have about relying on Gemin

We get this question at Within Reach every fall. The answer is that it is, certainly – but not in the way that many people think!